Usually, legendary actor Sam Elliott only lends his voice to Ram. It’s fitting then that the first time he appears on screen for us, it’s in an ad for the new 2013 Ram 1500. When a truck is this remarkable, the means by which we spread the word should be remarkable as well.
As Mr. Elliott puts it so eloquently in the video below, “The road doesn’t end here. This is only the beginning.” Guts. Glory. Ram.