In years to come, the 2013 Ram 1500 will likely prove to be one of the most dependable trucks the Ram brand has ever built—that statement is one we make confidently.
Achieving world-class dependability does not happen overnight, however. It takes years of R&D as well as exhaustive product testing, engineering, and re-engineering. In fact, much of the dependability on display in the latest model-year Ram Trucks can be traced to vehicles from the recent past. Judging from one recent vehicle dependability study, that is not at all a bad thing.
According to the J.D. Power and Associates 2013 U.S. Vehicle Dependability Study (VDS), Ram Trucks is the most improved brand, moving up 20 positions in the rankings compared to the 2012 VDS, with 30 percent fewer problems reported per 100 vehicles. VDS measures the problems experienced in the previous 12 months by original owners of three-year-old 2010 model-year vehicles based on responses from more than 37,000 surveys.
“When we redesigned the majority of the Ram lineup in 2009-2010, customers immediately took notice of the interior refinements and improved ride,” said Doug Betts, Senior Vice President – Quality, Chrysler Group LLC. “After three years in service, owners are now experiencing the benefits of all the behind-the-scenes development we did, including enhanced durability testing and more stringent quality targets.”
Reaching our targets for quality is something we’ve continued to strive for beyond model-year 2010. For this reason we believe vehicle dependability will be just one of the many great features enticing future Ram owners onto Ram dealer lots and into new Ram Trucks for many years to come.