2012 Ram Truck Big Finish ǀ Incentives to Buy

With a best-in-class EPA-estimated 25 mpg hwy, not to mention other important strides in truck technology, there is little doubt that the new 2013 Ram 1500 will have a significant impact on the truck market. In fact, we’re seeing the beginnings of it now, as a number of very good buyer-incentives have become available for model-year 2012, each designed to help move the still highly capable trucks off Dealer lots and into the garages of well-deserving owners.

Here is just a sampling of the most interesting incentives:

  • Up to $4,000 cash allowance on select 2012 Ram 1500s, including (but not limited to) the Ram 1500 Sport Crew Cab 4X2 with 5’7” Box, the Ram 1500 Laramie Limited Crew Cab 4X4 with 5’7” Box, and the Ram 1500 Big Horn Quad Cab® 4.X2 6’4” Box*
  • Up to $2,500 cash allowance on select 2013 Ram 2500s, including (but not limited to) the Ram 2500 Laramie Longhorn Mega Cab® 4X4 6’4” Box and the Ram 2500 Big Horn Crew Cab 4X2 6’4” Box*
  • Up to $1,500 cash allowance on select 2012 Ram 4500 Chassis Cabs, including (but not limited to) the Ram 4500 SLT Chassis Regular Cab 4X4 204.5” WB and the Ram 4500 Laramie Chassis Crew Cab 4X4 197.4” WB*

It’s important to note that the pride we feel toward the 2013 Ram Truck lineup does not diminish how we feel about the 2012 Ram Trucks in any weight class. The entire 2012 lineup remains a solid group of vehicles — one we’re confident can please even the most discerning truck buyers. For the complete list of incentives, please visit the incentives page on RamTrucks.com.

*For all incentives listed, residency restrictions apply. See Dealers for details. For these incentives to apply, you must take retail delivery by 01/02/2013.