There’s a new team in town—last week, Ram Trucks announced its partnership with RCH Racing for the upcoming 2013 Lucas Oil Pro Motocross Championship. The full press release is below, but what’s worth reiterating here is just how excited the Ram Trucks brand is to be aligned with such stellar motocross talent, namely, Ricky Carmichael, Carey Hart and Michigan’s own Broc Tickle (pictured).
Please join us in wishing all the best to Ricky, Carey, Broc and the whole team at RCH Racing. Ram Trucks is looking forward to and expecting great things this season. Most important, the brand is grateful for yet another opportunity to get our trucks in front of motor sports enthusiasts, who, in our experience, also tend to be some of the most loyal and knowledgeable truck fans around.
May 15, 2013 , Auburn Hills, Mich. – Ram Trucks and SRT Motorsports today announced they have partnered with RCH (Ricky Carmichael and Carey Hart) Racing to field a team in the 2013 Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing.
“The Ram Trucks brand is looking forward to working with Ricky Carmichael, Carey Hart and Broc Tickle, and being part of RCH Racing’s success in the 2013 Lucas Oil Pro Motocross Championship,” said Reid Bigland, president and CEO—Ram Trucks Brand, Chrysler Group LLC. “Motorcyclists rely on durable, proven trucks. Look at any motocross parking lot and all you see are pickups. Motocross is especially effective in reaching younger truck buyers, and we expect our Ram Express will make a lot of new fans this year.”
Michigan-native Broc Tickle will campaign the No. 20 RCH Racing Suzuki in the premier 450 class for the full 12-race series. He finished ninth in the recently completed Monster Energy AMA Supercross Series, advancing to the Main Event in all 17 races. It was his first season of 450SX competition with RCH Racing.
“I’m really excited for the outdoor motocross season to start,” said Tickle. “I feel like our RCH Racing team has made really big strides the last four months and we want to carry that over into the outdoor season. I had the best outdoor season of my career last year and when I think about how fast our Suzukis are right now, it’s really easy to get pumped. Working with Ricky–the greatest outdoor racer of all-time—is a huge bonus. I feel that we’re in a great position to have success. I’m healthy and I have something to prove to everyone. Having Ram on board for the motocross season is really cool because our fans are die-hards and they love trucks. I can’t wait to get to Hangtown (Motocross Classic just outside Sacramento, Calif.).”
Tickle finished third in last year’s motocross championship. He had an average finish of ninth.
“I am really looking forward to my first motocross season as an owner,” said Carmichael. “Broc had a great rookie season last year and we are hoping he improves this year on his Suzuki RM-Z450. The outdoors are a different animal from supercross and the whole RCH Racing team is looking forward to their first season racing outdoors.
Hart, the team co-owner, agreed. “I’m really excited to have the RCH team racing their first motocross season. To change from the supercross season, we will be representing the Ram brand and running Ram livery on all of our bikes and hauler. The outdoor series allows us to help promote the Ram brand to a whole new audience. We are very excited to be working with their team.”
In addition to the traditional motocross stops, two new venues have been added to the schedule. The series makes its first visit to Muddy Creek Raceway near Bristol, Tenn., on June 1 and Miller Motorsports Park in Salt Lake City on August 17. The season opens May 18 in Sacramento, Calif. Race coverage will be provided by NBC, NBC Sports and FUEL TV.
Stay tuned to RamZone for more news from RCH Racing and the 2013 Lucas Oil Pro Motocross Championship.